Email Marketing

 

The reason email marketing is still ranked as one of the best marketing channel is because it works better and it’s efficient, it’s fast, cheap, and profitable. Compared to other channels of online advertising, email marketing typically provides higher ROI and more engagement for your audience. There are over 3 billion email users in the world.  So you need to leverage it.

 

Tools For Email Marketing

STRATEGY

We will create a personalized strategy to ensure you are reaching your target audience with the right communication, at the right time and perfectly match your tone of voice. Segment your audience and move along the buying funnel based on their unique needs and desires.

SEGMENTATION

Key to successful email marketing is understanding your audience’s needs. Every customer is special and has different preferences.
We will develop core customer groups based on behavioral analysis to market the product in a more efficient and effective way.
Send the right message, to the right person.

AUTOMATION

We will build automation schemas to move your audience through the sales funnel.
Marketing Automation can be improved by utilizing big data analytics and AI.

CAMPAIGN MANAGEMENT

We will take care of every aspect of your email campaign.
You will get a full reporting and analysis on regular basis.

COPYWRITING

We’ll write copy that tells your customers exactly what they want to hear, using the information from your personas to nurture leads toward conversion.

A/B TESTING

A/B tests should be incorporated into your strategy to improve the performance of your email marketing.
Split testing helps you determine which email campaigns draw you the most success and what your audience prefers.

HTML CODING

We use the most up-to-date email coding practices, building emails with HTML and CSS to create the best possible experience for your customers.

DESIGN

Good email design isn’t just meant for visual appeal.
It also makes your emails more relevant, engaging, and persuasive.

Let’s Work Together

Let’s Work Together

FAQ

What's the best time to send emails?

You have to catch your audience at the right time when they are paying the most attention.
The best time depends on several factors like day of the week, time of the day, audience demographics, and behaviors. We’ll figure it out for you.

Should I buy an email list?

Definitely- NO. It damages deliverability and negatively affects brand reputation. It’s spam.
Great email lists aren’t for sale! You have to build your own list.

What metrics should I track for email marketing?

The most important metrics are: open rate, clickthrough rate, conversion rate, general ROI, bounce rate,
list growth rate, forwarding Rate, unsubscribe rate.

How can i grow my email subscribers list?

There are various creative techniques how to grow subscriber lists. Basically, you need to offer something in exchange for an email address.
Contact us for more info.

Why I need Email Marketing A/B Testing?

A/B split testing is the only way to statistically prove which email campaigns are most effective.

What is the ROI of email marketing?

It obviously depends on the business, and what you’re offering, but the ROI is best among all marketing channels.